ReelShort Shorts Explained Honest Review Inside

How a Kyiv Studio Gambled on the Vertical Drama

The company called Holywater did not begin life as a television outfit. In 2020 Bogdan Nesvit and Anatolii Kasianov set up the company in Kyiv, Ukraine, and its product lineup still looks more like a lab for mobile entertainment than a streaming platform. My Drama shares the portfolio with My Passion for books, My Muse for AI and FreeBits. This breadth is telling, since what is reelshort video is one of several consumer products for Holywater, not its entire identity. In the end, the company bet on the vertical drama, a style that started in China as duanju and is shot 9:16 for an upright phone. The sector’s biggest names were supported by Chinese and Singaporean groups, so moving into this market was a bold step for a small Ukrainian company.

Spring 2024 and the Arrival of the My Drama App

During spring 2024, the My Drama app went live, although the precise date depends on which record you believe. The launch date varies by source: TechCrunch placed it in April, Google Play lists March 13, 2024, and the App Store shows May 9, 2024. The gap between those store dates hints that Android came first and the iPhone version followed about two months later. The genre’s favorite tropes filled the first slate. Early titles featured The Shy Beauty and the Billionaire Beast and Love Captive to a Mafia Boss, names that reveal most of what you need to know about the mood. What in the end distinguished the company was not the stories themselves but the partner it would soon be producing them with.

Fox, $22M in Fresh Funding and a Webby Award

October 2025 was the month My Drama ceased to be a startup curiosity. Under a deal that came with a commitment to produce more than 200 vertical titles over two years, Fox Entertainment acquired an equity stake in Holywater. Horizon Capital led a $22M round for Holywater three months later, in January 2026. The service hosts Fox-produced titles including Billionaire Blackmail, Bound by Obsession and My Heart’s Offside. The company also holds a 2025 Webby Award for Best Streaming Service, an honor it shows off on its App Store listing. Taken together, those milestones give My Drama something few rivals can claim, namely a major American studio acting as both shareholder and producer.

My Drama: Key Facts

The table below is the condensed version of the story for when you only have a moment. First-time viewers will find the ownership, legal, platform and pricing details that matter most to them gathered here. The prices reflect the US App Store as of September 2026. Because they differ by country, platform and promotion, read them as a guide rather than a firm quote. On Google Play, the source of the install figure, the app shows 5M+ downloads. Where you live determines the legal entity you contract with, something that becomes relevant if you ever need to dispute a charge.

How Watching on My Drama Plays Out

The basic experience matches the one the whole category is founded on. Formatted for a phone held upright, episodes are vertical, and in this genre they usually run a minute or two before a cliffhanger pushes you toward the next. Series often run anywhere from 20 to 100 episodes, so a single story can quietly swallow an evening in small bites. What truly marks this drama app apart is the range of screens it supports. Beyond iPhone, iPad and Android, listings show it for Vision Pro and for Apple TV on tvOS 18 or later. That big-screen option is less common than you might think: for comparison, ReelShort’s App Store listing shows no Apple TV version at all. The option converts a solo phone habit into something a couple can enjoy together, even though a 9:16 frame will never fill a widescreen TV.

Holywater’s own early productions and the growing Fox slate make up the library, which blends the two. The Fox releases hew close to the genre’s established formula, as titles like Billionaire Blackmail and Bound by Obsession make clear. Scale is where the honest caveat comes in. On Google Play the app lists 5M+ installs, a fraction of the 100M+ that ReelShort, DramaBox and ShortMax each list. That gap reveals where My Drama stands in 2026: a well-financed challenger rather than the category leader.

Pricing: How Much My Drama Costs in 2026

The headline figure is the weekly pass, one of the three ways Holywater sells access. In the US App Store as of September 2026, “My Drama: Full Access” runs roughly $19.99 per week. That puts it level with the weekly passes from ReelShort, ShortMax, DramaWave and GoodShort, which are listed at about the same price in the same store. For unlocking individual episodes, there are coin packs priced from around $4.99 to $24.99. Lighter viewers have lower-cost entry points than the full pass, since a separate Premium tier is listed at about $4.99 to $9.99. Until you cancel it, the weekly subscription keeps renewing, as its rivals’ plans do. As prices vary by country, platform and promotion, the figure on your own device may differ. Do the math before signing up: at four renewals, a $19.99 weekly pass comes to about $80 a month.

Terms to Know Before You Pay

My Drama’s terms of use contain fine print that deserves more attention than most viewers give it. All coin purchase is final, which means no easy refund if a series lets you down after you unlock it. In addition, coins are forfeited after 12 months of inactivity, so a balance you ignore for a year can simply disappear. Anything you buy on the web is described as non-refundable except where the law requires otherwise. A 14-day right of withdrawal applies to viewers in the EU and UK, reflecting the consumer rules in those markets. Crucially, the terms make it clear that deleting the app does not cancel your subscription. iPhone owners cancel under Settings, then their name, then Subscriptions, while Android users use the Subscriptions menu in Google Play. Apple or Google, not Holywater, deal with refunds for store purchases.

It is also wise to know exactly who stands on the other side of the contract. US users deal with XOLY LIMITED, a Delaware company, while everyone else contracts with Holy Water Limited in Nicosia, Cyprus. As with any vertical drama app, one more warning applies here. Modded APKs, unlimited coins and free coin generators come from unofficial sites, and those sites are not a safe way to watch anything. The legitimate move to a steep price is to cancel the pass, not to hunt for a hack.

The Verdict: A Challenger Backed by Hollywood

My Drama is not the largest vertical drama app, and judging by install counts it is not close. What it offers instead is an unusual combination: a Kyiv founding story, a Fox equity partner committed to more than 200 titles, fresh funding from January 2026 and a Webby on the shelf. For viewers there is a practical benefit in Apple TV support, which ReelShort, for one, does not list. Like every rival, the downside is a weekly pass of about $19.99 that keeps renewing quietly in the background. When the largest claimed library is all you want, ShortMax, with its 50,000+ dramas, is the more obvious choice. Anyone who wants Fox-produced romance and the option to watch on a TV should know that the My Drama app deserves a place on the home screen. Either way, cancel through your store account rather than trusting the delete button, and create a reminder the day you subscribe.